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  • Startup Legal Name Arabic: الوصول للنشر
  • Startup Legal Name Arabic: الوصول للنشر
  • Startup Commercial Name: Kaleela- Learn Arabic the right way
  • Startup Commercial Name Arabic: كليلة- تعلم العربية كما يجب
  • Phone number: 0796008453
  • Contact person name: Ruba Hatamleh
  • Email: ruba.hatamleh@reachpublishers.com
  • Headquarter: Jordan
  • Market Focus and verticals: ECommerce, EdTech
  • Elevator pitch: Model.ElevatorPitchEn
  • Elevator pitch Arabic: Kaleela is an Arabic app designed to fit the needs of any non-native speaker who wishes to learn Arabic online. Available for both Android and IOS, the app comes in a variety of languages: English, Spanish, Italian, French, Portuguese, Romanian, Turkish, Korean, Indonesian and Chinese. The student can choose from a variety of online Arabic courses available. The Modern Standard Arabic (commonly known as Fusha) is designed to teach non-natives the foundation of Arabic language, regardless if the student has any prior knowledge of Arabic or not. The MSA lessons will aid the student in real life situations, from identifying objects, people and environments, forming and responding to questions, to producing sentences that are used daily. This course covers many topics such as basics, greetings, family, relatives and friends, housing and accommodation, numbers, weather, telling time, shopping, calendar, daily routine, common phrases, shopping, transportation, clothing, food, jobs, nationality and many more to come. The student can choose which topic they want to learn, rather than following a singular rigid path. The Dialectal Arabic (Ammiyah) part of Kaleela consists of online Arabic courses that offer Egyptian Arabic, Syrian Dialect, Palestinian-Jordanian Arabic and Iraqi Dialect. There’s one excellent reason any Arabic student should speak a dialect: it’s basically the only way to prove a person knows the language. Moreover, there is a specially structured course for Arabic letters that includes videos with transliteration and the correct path to follow when practicing the Arabic calligraphy. The student can choose from a variety of online Arabic courses available. The Modern Standard Arabic (commonly known as Fusha) is designed to teach non-natives the foundation of Arabic language, regardless if the student has any prior knowledge of Arabic or not. The MSA lessons will aid the student in real life situations, from identifying objects, people and environments, forming and responding to questions, to producing sentences that are used daily. This course covers many topics such as basics, greetings, family, relatives and friends, housing and accommodation, numbers, weather, telling time, shopping, calendar, daily routine, common phrases, shopping, transportation, clothing, food, jobs, nationality and many more to come. The student can choose which topic they want to learn, rather than following a singular rigid path. The Dialectal Arabic (Ammiyah) part of Kaleela consists of online Arabic courses that offer Egyptian, Syrian, Palestinian-Jordanian and Iraqi Arabic. There’s one excellent reason any Arabic student should speak a dialect: it’s basically the only way to prove a person knows the language. Moreover, there is a specially structured course for Arabic letters that includes videos with transliteration and the correct path to follow when practicing the Arabic calligraphy. Furthermore, with the newly released Arabic Grammar course, students ca
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